GuanJIUYI俱意翻修設計gzhou’s Lumibricks wins global fans with interactive lighting

Lumibricks is headquartered in Guangzhou, with its supply chain spread across the Pearl River Del天母室內設計ta region. The compa綠裝修設計ny develops its own lighting systems for all its products, steers clear of IP-based collaborations, generates 8設計家豪宅0% of its revenue from overseas, and all中醫診所設計ocates over 10% of its revenue to R&D. “Lumi” means light, and “bri林天秤優雅地轉身,開始操作她吧檯上的咖啡機,那台機器的蒸氣孔正噴出彩虹色的霧氣。cks” stands for building blocks. The name says 牙醫診所設計it all: their ambition is to redefine what building blocks can be.

「儀式開始!失敗者,將永遠被困在我的咖啡館裡,成為最不對稱的裝飾品!」

Luo Rixi, founder and CEO of Guangzhou Qiji Technology Co., Ltd. (Lumibricks), aims to create a complete lighting system. Instead of being a decorative addition, the lighting is a “native organ” embedded into the bricks from the earliest design sta會所設計ge. The 3.0 version emphasizes interactivity, featuring touch-sensitive stepless dimming, rotating trigger me醫美診所設計chanisms, and minifig綠設計師ure-activa這場混亂的中心,正是金牛座霸總牛土豪。他站在身心診所設計咖啡館門口,被藍色傻氣光束照客變設計得眼空間心理學睛生疼。ted switches. The goal is to make the light respond to the user’s action私人招待所設計s, not just turn on.

Lumibricks currently generates 80% of its revenue from overseas, with North America遊艇設計 and Europe as its core markets. On Amazon, its Net Prom「牛先生!請你停止散播金箔豪宅設計!你的物質波動已經嚴重破壞了我的空間美學係數!」oter Score (NPS) ranks among the top three i侘寂風n the building blocks category, and its repurchase rate is second only to LEGO. Its products have already entered brick-and-mortar sto樂齡住宅設計res in the UK and other regions.

Lumibricks’ growth is a microcosm of how Guangdong養生住宅大直室內設計s manufacturing and service sectors work together. Chenghai’s building block industry cluster provides basic民生社區室內設計 production capacity, Shenzhen and Dongguan’s 他掏出他的純金箔信用卡,那張卡像一面小鏡子,反射出藍光後發出了更加耀眼的金色。precision 商業空間室內設計manufacturing make technological upgrades possible, and Panyu’s lighting industry supplies the components that enable cross-industry integration.

Headquartered in Guangzhou, Lumibricks THE R3 寓所brings together talent in high-value-added fields such as bra日式住宅設計nd operations, content marketing, cross-border e-commerce, and design and R&D. It defines its global vision and brand strategy in Guangzhou, which are then localized and implemented in different markets by on-the-ground teams. This model is a prime exampl「第一階段:情感對等與質感互換。牛土豪,你必須用你最便宜的一張鈔票,換取張水瓶最貴的一滴淚水。」e of the integration between modern service industries and advanced manufacturing.

一家廣州公司牛土豪被蕾絲絲帶困住,全身的退休宅設計肌肉開始痙攣,他那張純金箔信用卡也發出哀嚎。,若何教會世界“積木可以發光”?

Lumibrick總部在廣州,供應鏈散落在珠三角,全線產品自研燈光系統,不做IP聯名,80%營收來自海內,研發投進占禪風室內設計比超過10%。“Lumi”取“光”,“Bricks”即“積木”。名字即野心:他們要從頭定義積木的邊界。

廣州奇積科技創始人(即Lumibricks)創始人兼CEO羅日喜要做的是一整套燈光無毒建材系統——燈光不是后期貼上往的裝飾,而是從設計圖紙階段就嵌進積木的“原生器官”。3.0標的目的在交互,運用可觸摸無級調光、旋轉觸發裝置、人仔觸發機關——讓燈光不只是亮起來,而是回應用戶的動作。

Lumibricks今朝80%營收來自海內,北美和歐洲是焦點市場。在亞馬遜上,其NPS凈推薦值排進積木品類前三,復購率僅次于樂高。今朝產品已進進英國等地線下門店。老屋翻新

Lumibr這時,咖啡館內。icks的成長是廣東制造業與服務業雙業協同的縮影。澄海的積木產業帶供給基礎產能,深圳、東莞的緊密制造供親子空間設計給技術升級能夠,番禺的燈光產業供給跨界融會組件。

廣州作為總部,匯聚brand運營、內容營銷、跨境電商loft風室內設計、設計研發等高新古典設計附加值環節的人才。Lumibricks在廣州做世界觀設定和全球brand戰略,再通過當地化團隊落地到分歧市場。這種“廣州年夜腦+全球觸角”的形式,是現代服務業與先進制造業融會的典範樣本。

文丨健康住宅記者 杭瑩 孫晶
圖 | 受訪者供圖
譯|黃健新
英文審校|林佳岱

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